Expanding Beyond the Grocery Retail Marketplace.
The grocery retail marketplace has grown significantly since the pandemic. And while retailers shouldn’t outsource their eCommerce to the marketplace, they can still use this channel to help grow their own brand.
So how can grocers have their 🥕 cake and eat it too?
In Gartner’s Report, Balance Marketplaces and Direct Channels for Digital Commerce Growth and Customer Engagement, you will learn best practices for retailers looking to maximize revenue potential for all channels. Convert marketplace users into loyal customers with techniques across the entire shopping experience, from product placement to post purchase engagement.
Access these insights from this Gartner Report today. This report is only available for viewing for a limited time.
Explore more ways to expand beyond. Learn how to reclaim your eCommerce margin in The Modern Grocer's Guide.
Connect with one of our eGrocery experts today to compete in the marketspace, not just the marketplace.
Gartner Balance Marketplaces and Direct Channels for Digital Commerce Growth and Customer Engagement, Sandy Shen, Jason Daigler, Refreshed 3 July 2020, Published 18 January 2019.
GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.